OUR HISTORY

Officially founded in the spring of 2006, Ashley Rene's is quickly expanding and has become the Midwest's only one-stop pageant shop! From local to national pageants, Ashley Rene's has it all. At Ashley Rene's were more than just gowns! We know that pageant week or pageant isn’t just about your dress: it’s about the whole image. It’s the little things in between that make us stand out, and with Ashley Rene's you will certainly stand out! We will work with you to create and perfect your complete image, head to toe! Want something unique, and unseen? At Ashley Rene's, we register all gowns and guarantee that we will NOT sell the same dress, even in a different color or slightly different style, nor disclose any information about you or what you will be wearing. We carefully handpick all the merchandise and many of our pieces are custom or strictly one of a kind.

Ashley Rene's was founded by Ashley Rene Tucker. After being involved in pageantry for over 20 years, Ashley has competed in most of the pageant systems out there today. While Ashley has offered pageant coaching and consulting for several years, she recently decided to take her knowledge of the industry and love for fashion & pageantry to fill the void she has too often noticed. Ashley worked in the bridal and formal wear industry for five years, and has over the years traveled to virtually every state in search of the perfect pageant attire, prom or formal dress before deciding it was time to offer customers a simple solution: one store that has everything you could need or want… Ashley Rene's does it all!

We always carry a large selection of pageant swim wear, gown and interview suits. While we gladly special order many pieces, Ashley Rene's knows that customers want to SEE the product… to try it on, to feel the fabric, to see how it will look on stage & under stage lighting. At our location in Elkhart, you are welcome to see and try everything we have and “walk the runway” in our showroom to see how your dress will look under stage lighting! Want something more? We can add all sorts of beading, rhinestones or broaches to any piece. We offer a large selection of accessories. Take pride in knowing that if we don't have it, we'll find it for you!

Contact Ashley Rene's today to schedule your personal one-on-one appointment! We are usually available 7 days a week; however by appointment ONLY, so please contact us today to arrange a meeting.